Marketing & Customer Insights

Correlate campaigns to footfall and sales in real time. Segment personas, measure uplift, and ask plain-language questions for instant answers.

Why It Hurts Today

No clear connection between marketing spend and in-store behavior. You're flying blind on which campaigns actually drive footfall and sales.

By the time you get insights from surveys or sales data, the campaign is over. You need real-time feedback to optimize on the fly.

Getting answers requires SQL queries and data science skills. Marketing teams need simple, instant access to insights.

Tie in-store footfall, dwell, and POS data to CRM IDs or loyalty wallets for true incremental-lift measurement.

Merge camera-derived persona & dwell with SKU-level sales.

Attribute offline purchases back to ads, coupons, or SMS pushes.

See incremental lift by channel, cohort, and store in one view.

Promo and campaign KPIs refresh every few minutes, so you can re-allocate spend while activations are still live.

Dashboards auto-refresh instead of end-of-day batching.

Compare control vs. campaign stores in real time.

Pause under-performing spend before budget is burned.

Age band, gender, mood, and group-type funnels reveal which creatives resonate with each cohort.

Auto-classify personas with no PII stored or exported.

Link persona dwell to basket size and product mix.

Export high-value cohorts to CDP for retargeting.

Type "Which offer boosted Gen-Z basket size last week?" and get an instant chart—no SQL, no BI licence.

Natural-language queries return charts, tables, and text.

Combines video, POS, CRM, and staffing data in one answer.

Share results via link or embed in Slack and decks instantly.

47%

Faster Campaign Optimization

3.2x

ROI Improvement

85%

Time Saved on Analysis

Book a live demo, or chat with our team on WhatsApp to explore how Evogia can boost your marketing performance.